- Member Since: May 24, 2021
Conquering Cinema Dynamic Advertising Obstacles
The first digital signage company became associated with the cinema scenein 2007 with its initial LCD display selection and development of this product. Eventually it became more mixed up in entire digital advertising scope of work given its capabilities and awareness of the focus required to manage a successful project.
Prior to the involvement of such media focused companies, kiosks were installed and maintained by various vendors and the servicing levels were inconsistent. Specialist companies became the key contact for all service issues by aggregating critical information from installers along with other vendors into a Web portal. This opportunity enabled users to identify asset tags, service repair records and the installation status on all displays. Asset markings on all products helped track their location and maintenance analyses.
Using a Web portal enables a 24x7 online support services package that's offered with most display packages. Involvement on the front end is vital too. An integral specialist team conducted an onsite survey which analyzed theaters, entryways, concession stands, along with other public areas to determine the best locations and positioning opportunities. Once sites were selected and the proper services identified, all technical analyses info on kiosks and their positioning was relayed, through the Web portal, to installers. This process enabled technicians to reference critical information while installing and or servicing kiosks at movie theaters.
cinema advertising software can be professionally installed on media players, then delivered and staged for each location's requirements. In addition, the service team may create an instruction manual that allows technicians at different sites to standardize the kiosk installation processes. cinema advertising software on installation and servicing are electronically emailed out of this portal to sales and installation teams. An expert movie theatre signage team will service maintenance requests, and provided daily status report updates via the customer specific Web portal. Post-installation, customer satisfaction surveys can also be collated and submitted to the theater management. By gathering intelligence, analyses and the demographics, on theater clients and kiosk performance and by standardizing installation and maintenance procedures, it enables the client to save on operation costs.